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#1
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Pro Tools Cost Analysis...
Let's say I own and have maintained my Pro Tools Ultimate Perpetual License every year since, I dunno, since they started yearly fees. Before that, I just bought for a reasonable fee every time a major new version came out and got bug fixes for free. This sums me up well. Let's say I decide, nope I'm not gonna pay the yearly fee anymore and my license expires. What are my options?
1.) Reinstatement fee? Is there one? Terms? How much? 2.) Re-purchase Pro Tools Ultimate Perpetual for a whopping $2,599.00 3.) Purchase a Carbon interface for a whopping $3,999 and get the software free (limited time?). 4.) Purchase a new Pro Tools Ultimate subscription for $799 for a year and live with the fact that I'll have to renew at $799 per year instead of the $399 renewal Perpetual users get yearly? And worse if my subscription lapses (vs Perpetual) my software stops working? Who wants that? Given these insane options, as a customer, as a consumer, how am I supposed to decide? I'm not a lawyer but this kind of price discrimination seems potentially illegal to me. Can a case be made that this pricing policy is, in fact, a Robinson-Patman violation? Does it bother anyone that Adobe's all apps pricing is $52.99 a month, and if you just wanted Photoshop it'd be $9.99 a month whereas Pro Tools Ultimate is $89.99 a month?! For a single program? Avid, I'm not trying to be an ass here, really I'm not. I understand you're a company in business to make money and raise the stock price - nothing wrong with that. But this pricing, these policies, they defy logic and just need to be changed. Please stop alienating your customers.
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Justin (Proud Pro Tools Ultimate PERPETUAL license owner) Admin www.elevenrackpresets.com Studio: 2021 Mac Studio Ultra M1 20 Core CPU, 48 Core GPU, 64GB Ram, 4TB SSD boot | Pro Tools Ultimate 2022.12 | PreSonus Quantum 4848 interface| MOTU 112D interface | Digi PRE, FR OctoPre MKII, Mackie Onyx 800R, Panasonic WZ-AD96M (x2) and DA7, Eleven Rack, Apogee Big Ben, Mercury, Rode K2, Slate VMS ML-1 (x2). Laptop: Dell Inspiron 5559, i7-6500U 2.6Ghz, 16 GB RAM, 15.6" 1920x1080 1TB SSD |
#2
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Re: Pro Tools Cost Analysis...
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Avid, you should probable create a "moan zone" forum for posts like these.
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Pro Tools Ult 2024.3.1, HDX 2, MTRX/SPQ, RME BBF Pro + MADIface Pro • S1 x 2, Fire Max11 x 2, Dock, iPad Air5 • Mac Mini 14,12, 12 core, macOS 13.6.6 • RAM 32GB, SSD 4TB, GPU 19 core • QNAP TVS-872XT 148TB TB3 |
#3
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Re: Pro Tools Cost Analysis...
I agree that PT is pricey. Options: you can certainly vote with your wallet & switch to another DAW. Or, freeze your rig in time and don't upgrade.
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Desktop build: PT 2020.5 / Win 11 / i9-11900K @ 5.1GHz / 64GB / 4TB NVMe PCIe 4 / Gigabyte Z590 Vision D / PreSonus 2626 Laptop: PT 2020.5 / Win 11 / i5-12500H / 16GB / 1TB NVMe / Lenovo IdeaPad 5i Pro / U-PHORIA UMC1820 Ancient/Legacy (still works!): PT 5 & 6 / OS9 & OSX / Mac G4 / DIGI 001 Click for audio/video demo Click for resume |
#4
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Re: Pro Tools Cost Analysis...
2 thoughts:
1-do you need Ultimate? Regular is much less money. 2-assuming you make a living at this, its yet another tax write-off.
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HP Z4 workstation, Mbox Studio https://www.facebook.com/search/top/...0sound%20works The better I drink, the more I mix BTW, my name is Dave, but most people call me.........................Dave |
#5
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Re: Pro Tools Cost Analysis...
Avid's corporate customers love subscriptions. Subscriptions are 100% tax deductible as is gear rental. Most broadcasters along with big recording and film studios are renting absolutely everything.
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Bob's room 615 562-4346 Interview Artists are the gatekeepers of truth! - Paul Robeson |
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