Re: LVS to sell AVID
No studio is going to buy it. On productions, Avid edit gear is rented in (if only for the creative accounting that's done for film production LLCs.) WB Discovery is cost cutting right now and Disney is shoring up from the losses of (their real money makers) the theme parks from the past years. Studios aren't doing well and the strikes and the restructuring deals (distributors/streamers/networks only wanting in-house productions) already have them all trying to keep shareholder confidence.
And all audio post-production companies are hurting financially to try to pull off something like this (Formosa Group? Todd Soundelux? -- nope.) Studios have been slashing post-production budgets for years -- it's a race to the bottom. No extra capital floating around.
If there's one company that could do it, it'd probably be Yamaha. Years (and years and years ago), that was actually on the table in two ways: Avid buying Steinberg and integrating/merging and then later came up, Yamaha buying Avid. And, of course, Yamaha owns Steinberg now.
The other thought is Dolby (though I don't know how their financials are doing) and if they suddenly had a preferred DAW, that could hurt their business model.
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Last edited by BScout; 05-27-2023 at 12:48 PM.
Reason: typo
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