Quote:
Originally Posted by moff
You know, I was thinking about this the other day. Many of us have voiced some disappointment in Avid and their products, and eluded to changing to another product. But really, we all bought 11Rs, and Avid's already got our money, so why should they care if a percentage of us stop using it, and move to something else? It's really just more expense for us, no skin off their nose...
Let's look at this in perspective... Avid is a manufacturer of high-end audio and video production products. Things like MBox, Fast Track, and Eleven Rack are low-cost "consumer-grade" items, and represent only a very small portion of their business. Within that small portion, guitar and the Eleven Rack is a sliver. From a business perspective, while the 11R is a great product, it represents such a small portion of Avid's revenue that if it went away to morrow, it wouldn't even show up as a blip on the general leger.
OTOH, Line 6' entire business was built on modelling amps and FX, and Fractal is built around an amp\FX modeller, a MIDI controller, and a couple of powered wedges. They NEED to keep their products updated, and they NEED to be responsive to customer wishes/demands, otherwise they're out of business.
So we can go ahead and get frustrated, but in the end, would you rather play the 11R or a POD?
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Yeah, we are exactly correct in that they got our money and they don't seem to care, and probably wouldn't notice if it slipped into another dimension, but, we are a small subsection of a greater whole. Something that Avid could be taking seriously ... they should be monitoring what we are discussing and see where it's heading and what they can do to respond. Because if we - just 'simple' guitarists - are thinking of moving on to another product - then I can tell you that there must be an absolute [expletive]loads of people exactly thinking the same.
And I'm not really talking about the 11R, most of the bad taste in my mouth came from the release of PT10. I will be most definitely moving to a new DAW. The fact that none of my plugins will work with PT11 sealed the deal.
The non-movement or non-development of the 11R - case in point, a simple stand-alone editor - makes me feel that Avid may have abandoned the product. The stand-alone editor could have Avid branding all over it reinforcing how 'great' Avid thinks they are - even have a window showcasing all their brilliant products on the side. I wish that guy making the editor had got his code out it would be nice to see how far he got with the whole process.
I almost feel that IdeaScale should be shut down because really if there is no development going on then don't mislead us into thinking that there is.
I love my 11R and use it daily but somewhere down the track I will have to move on. Sometimes, I miss my J-Station, and other times I miss my Korg Unit and in the future I will miss my 11R.
You know even if Avid realeased a new you beaut product like the 11R II - with a greatly expanded Amp lineup, cabs, IR's and FX - I am in a minority that thinks the modelling is damn good, dare I say it ... - I don't think I would buy it. Every customer likes to feel valued, even if it only PR spin which it usually is - I remember at the launch of PT9 range that Avid is listening to thier customers and responding - well, no you're not.
And I would just like to say that I have no idea what I'm talking about, my brain hurts, so I'll crawl back under my rock
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