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Old 02-21-2012, 10:16 PM
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ronwasserman ronwasserman is offline
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Location: Los Angeles, California
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Default Re: Protools 10HD upgrade back up to $1,000 dollars!

Although I disagree with Avid's pricing structure, the CEO made it very clear they were going to be focusing on the top pro market. Now, I think that is the worst decision they could make but essentially they are pricing all the semi-pros downward out of the HD/HDX market.

Again, $500 would have been a better price point imho. Still high, but easier for people to afford.

Check Ebay. Hell, I just picked up HEAT there yesterday for $150.00. Avid wants $495 for the damn thing. (this was a legit copy.)
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