Quote:
Originally Posted by mustgroove
It's totally reasonable for people to get annoyed like this. When we pay a yearly renewal fee, we should actually get something for our money, it's not enough to say "the fee gets you get 12 months of updates" but then it's a total crap shoot as to what (if any) updates actually get released in that 12 month period.
They should move to a planned release schedule similar to the way Microsoft does it with Windows:
- target 2 milestone "feature" releases per year, released (or planned to be, at least) roughly every 6 months
- smaller bug fix releases in between the milestone ones as needed
- set everyone's renewal anniversary to a single date across the board (say January 1st), and for anyone who begins a plan after that date in a given year, prorate what they're charged initially before their 1st full renewal kicks in. That way everyone is in the same boat, and people won't be caught short being ineligible for a given update just because of what their individual renewal anniversary date was.
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The reality is that AVID wants to put an end to the owners and wants to achieve 100% subscriptions. This is hypocritical and immoral, because we bought the software and paid for each version, but morality or ethics is not considered. In order for us to go on a subscription basis, AVID is determined to do everything. That's why Avid makes the upgrade too difficult and directs everything to the subscription. Personally, I would go to the subscription if there was any real compensation, a buy-back of the licenses at least partial. "We're changing models, but it's not your fault (on the contrary, you kept us alive): we offer to buy back your license in exchange for a subscription of equivalent value." Now we'd be ethical. And Avid would keep more customers. But the chief accountant said no, I guess!