Holy s&*t, that's insane!!. A matching bookend for my Plates reverb!!
I'm willing to be this uses the same engine as the Plates reverb, which I'm also willing to bet uses the engines in H-Reverb and the EMI-TG strip... meaning they will be resource heavy, but the benefits could be well worth it.
For a moment, I thought it was a reverb emulation of the actual studio space, but I don't think AR would let anyone emulate those!!